Internet Marketing is the process of improving a website's search engine ranking and directory positions by making the website more visible to the search engines while bots/surfing is done. The importance of Internet Marketing is tremendous and of increased scope, as search engines and directories will deliver the most cost-efficient leads for the business when compared to that of which are advertised with higher investment. Internet Marketing provides good rankings through increased traffic for any website with more number of visitors worldwide. If there in more number of visitors to the website then there would be more number of potential customers.

Five Steps of Internet Marketing:

• Identify Prospect/Market to Target Market/Customers
• Build Goodwill & Trust - (Create awareness of the product/Service)
• Follow the sales process in a way that the customer wants to buy
• Present the Product/Service in a way that it meets the need of the customers
• Make the sale easy & sucessful!